About us

Love Your Swagger

At Love Your Swagger, we believe in the power of being unapologetically yourself. We believe that self-expression is a form of self-love, and that when you embrace who you truly are, you radiate confidence, kindness, and courage.

Our mission is to inspire togetherness, love, hope, courage, and kindness through products that aren’t just beautiful and affordable—but deeply meaningful. Each piece is a small reminder that you are seen, valued, and wonderfully made.

Fashion is more than what you wear. It’s how you express your inner spirit. It’s the energy you carry into the world. And we believe that expression should be rooted in authenticity—not about impressing others, but about staying true to yourself.

But we also know that what we create has an impact. That’s why we’re dedicated to building a conscious and sustainable brand—one that respects people and the planet. From the packaging we choose to the thoughtful selection of every product, we’re committed to doing things with care and intention. When you shop with us, you’re not just choosing a product—you’re supporting a brand that’s working to do better, step by step.

Where It All Began

The heart of Love Your Swagger is our family.

Our journey started with the special bond between our children. Our son, Ariyan, is full of love—gentle, kind, and overflowing with warmth. Our daughter, Riya, is full of swag—bold, confident, and unafraid to shine. Together, they inspired us to create something beautiful—something that reflects both love and swagger.

In our family, we’ve built a space where we’re free to be real. We share the highs, we navigate the lows, and we embrace everything in between. We lift each other up, we cheer each other on, and we always keep it honest. That kind of connection is rare, precious, and something the world needs more of.

This brand is a reflection of that belief. It’s about authenticity, positivity, and connection. It’s about expressing who you are while celebrating the people and values that matter most.

The Journey

The idea of starting Love Your Swagger was born through many conversations between my husband and me.

I’ve been a teacher for 21 years—at first full-time, then part-time as our family grew. Teaching has always been more than just a job; it’s been a calling. I’ve loved every moment spent helping children grow, learn, and believe in themselves. But after 15 years in the same role, I began to feel that something needed to shift.

I still occasionally do supply work because I truly love being around children. But I also knew it was time to create something that gave me the freedom to be creative, purposeful, and more present with my family.

My husband, Bobby, has always been my biggest inspiration. He’s built a successful electrical engineering business with balance and intention—proving that it’s possible to succeed while still being fully there for family. His support and entrepreneurial mindset gave me the courage to take the leap.

Together, we realized we had the perfect blend of creativity, vision, and business sense to create something meaningful. And now that our children are older, the timing finally felt right.

From designing products to selecting packaging and paying attention to the smallest details, we’ve poured our hearts into building this brand. Love Your Swagger is more than just a name—it’s a movement to embrace individuality, spread kindness, and build confidence.

What We Stand For

Every product we offer is created with intention. It’s not about chasing trends or mass production; it’s about thoughtfully curating pieces that feel uplifting and empowering.

We believe in creating fashion that tells a story—your story. We want you to feel a connection to what you wear, knowing it represents who you are and what you stand for.

And as a family brand, we also believe in doing things the right way. We are working towards sustainability, choosing materials and packaging with care, and making conscious decisions that reduce our impact on the planet. We know we’re not perfect—but we are committed to growing and learning, always striving to do better.

A Thank You From Our Family

Starting Love Your Swagger has been a journey filled with hope, hard work, and heart. It’s more than a business—it’s an extension of who we are as a family and what we believe in.

We’re so deeply thankful—for each other, for our children, and for you. Thank you for being part of this journey, for supporting a brand that believes in love, kindness, and authenticity.

From our family to yours—thank you for believing in what we believe in.

We’re here to celebrate individuality. To inspire connection. To remind you to embrace, express, and love your swagger.